client

Progressive Insurance

Young homeowners don’t always understand the importance of home insurance.
But they do understand music. What if we used the latter to teach about the former?
Enter cautionary band posters of the tours you wouldn't want to see.

copywriters

Zoe Myers 

Jenna Jones

art directors 

Helen Rieger

Jamie Malnati

associate creative director 

Ashley Herrin

executive creative director 

Sean McBride

© 2020 Helen Rieger.